Sitch

Sitch is a dating app that connects people based on shared interests and activities rather than just photos and profiles. The platform focuses on helping users find meaningful connections by matching them on things they actually want to do together—whether that’s grabbing coffee, hitting up a concert, or trying out a new restaurant. The app positions itself as an alternative to traditional swipe-based dating platforms, where conversations often fizzle out before anyone actually meets up. With Sitch, the activity itself becomes the conversation starter and the built-in plan, which the company argues leads to more authentic connections and less awkward small talk. As dating apps continue to evolve beyond the swipe model—something we’ve been tracking in our coverage of the industry—Sitch represents one approach to solving the ‘what now?’ problem that hits after you match with someone.