Sexual Wellness & Health Brands

Liberator

Liberator makes positioning furniture specifically designed to improve sexual experiences—think foam wedges, ramps, and cushions that help with angles, comfort, and accessibility during sex. Their Shapes line is basically engineered…

Founded 2002 · 24 years on market

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About Liberator

Liberator makes positioning furniture specifically designed to improve sexual experiences—think foam wedges, ramps, and cushions that help with angles, comfort, and accessibility during sex. Their Shapes line is basically engineered to solve the common problem of tired limbs and awkward positions, with high-density foam cores covered in moisture-resistant fabrics that can handle the realities of intimate play. What started as a husband-and-wife project in an Atlanta basement in 2002 has become one of the most recognized names in sex furniture. The brand’s products show up regularly in conversations about accessible intimacy solutions for people with disabilities, since the supportive positioning can be genuinely helpful for folks dealing with mobility issues, chronic pain, or flexibility limitations. Beyond the core furniture line, Liberator expanded into storage (the Stash line hides your toys in plain sight as ottomans), bondage gear with their Bare Bondage collection, and even bedroom adventure kits that bundle positioning aids with blindfolds and restraints. The company manufactures everything in its Atlanta facility and has built a reputation for being straightforward about what its products are for—no coy euphemisms about “back support” when everyone knows what’s really happening.
Archival coverageFirst covered
1 articles 2019–2019 Peak: 2019 (1)

Liberator

59%

This privacy assessment is automated and editorial information only, not legal or compliance advice. Scores age over time as brands update their practices.

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Privacy deep-dive

In summary

In our assessment, this policy pairing reflects a fairly standard Shopify-hosted template with some adult-industry-specific additions (18 U.S.C. 2257 notice, age gating), but it does not appear to add heightened protections for the sensitive nature of the sexual-wellness data it collects. The Terms of Service also contain broad liability, indemnification, and forum-selection provisions that, in our view, favor the company over the consumer.

  • Seven broad personal data categories disclosed (contact, financial, account, transaction, communications, device, usage)
  • Global Privacy Control signal honored for opt-out
  • International transfers reference Standard Contractual Clauses
  • No explicit retention time periods stated
  • Marketing partners governed by their 'own privacy notices' rather than contract terms

Our editorial assessment of Liberator’s published policy — an opinion based on the policy text we reviewed, not legal advice or a compliance determination. Spot something wrong? Request a correction

Privacy Concerns

  • High Sensitive purchase/browsing data (sexual products) used for targeted marketing without distinct heightened consent
  • High Extremely broad limitation of liability covering nearly all damage types and legal theories
  • Medium Marketing/business partners are only bound by their own privacy notices, not contractual limits set by Liberator
  • Medium Retention periods are vague and tied to open-ended business/legal factors rather than fixed timeframes
  • Medium Exclusive Georgia jurisdiction clause may limit consumer ability to litigate locally

Privacy Positives

  • High Impact Recognizes Global Privacy Control as an opt-out signal
  • Medium Impact Discloses use of Standard Contractual Clauses for EEA/UK transfers
  • Medium Impact Lists specific consumer rights (access, delete, correct, port, opt-out)
  • Low Impact Provides multiple contact channels (phone, email, mailing address)
  • Low Impact Maintains a visible 'Last updated' date on the policy

Security Overview

Security headers could not be directly scanned for this site (the scan was blocked or unreachable), so per-header results are not shown.
Mozilla Observatory Grade: F Scanned: July 20, 2026

From Their Privacy Policy

Direct excerpts from Liberator's published privacy policyVerified July 20, 2026 · Source www.liberator.com/policies/privacy-policy

If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will automatically treat this as a request to opt-out for the device and browser that you use to visit the website.

Automated opt-out signal handling

Our business and marketing partners will use your information in accordance with their own privacy notices.

Limits on contractual control over third-party data use

EXCEPT AS EXPRESSLY STATED BY LIBERATOR, THE SERVICES AND ALL PRODUCTS OFFERED THROUGH THE SERVICES ARE PROVIDED 'AS IS' AND 'AS AVAILABLE' FOR YOUR USE, WITHOUT ANY REPRESENTATION, WARRANTIES OR CONDITIONS OF ANY KIND

Broad warranty disclaimer

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