Sex Toy Brands

Rocks Off Ltd

Rocks Off has been cranking out pleasure products since 2003, focusing on bullet vibrators, prostate massagers, and what it calls "power vibes" – basically toys that prioritize strong, consistent stimulation.…

Founded 2003 · 23 years on market

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About Rocks Off Ltd

Rocks Off has been cranking out pleasure products since 2003, focusing on bullet vibrators, prostate massagers, and what it calls “power vibes” – basically toys that prioritize strong, consistent stimulation. The UK-based manufacturer built its reputation on accessible, reliable toys that don’t skimp on motor quality, with product lines like the RO-80mm bullet (which became something of a cult classic in the bullet vibe world) and the Big Boy range of prostate toys. The brand operates on a pretty straightforward philosophy: powerful motors, body-safe materials, and designs that work for a broad range of bodies and experiences. It manufactures everything in-house at its Northamptonshire facility, which gives it more control over quality than brands that outsource production. You’ll find Rocks Off products in adult retailers worldwide, usually positioned as the reliable mid-range option – not luxury pricing, but a solid step up from the bargain bin. The company has also pushed into USB-rechargeable technology across most of its catalog, phasing out battery-powered toys over the past decade.
Archival coverageFirst covered
3 articles 2020–2023 Peak: 2023 (1)

Rocks Off Ltd

67%
0

Privacy deep-dive

In summary

Rocks Off Ltd maintains a clear, GDPR-aligned privacy policy and consumer-friendly sale terms appropriate for a UK adult hardware retailer. Core strengths are explicit marketing opt-in, no third-party data sales, and strong consumer rights, with weaknesses in vague retention periods and unjustified collection of sensitive demographic data at checkout.

  • No data sales to third parties
  • Explicit opt-in for marketing
  • GDPR rights fully described
  • Named DPO with contact details
  • Vague retention ('lifetime of the store')

Privacy Concerns

  • Medium Collection of sensitive demographic data (marital status, gender, DOB) at checkout lacks specific justification
  • Medium Most retention periods are open-ended and tied to store lifetime rather than fixed limits
  • Medium Identity Data retained indefinitely with no deletion trigger specified
  • Low Data may be processed without user knowledge or consent in some circumstances

Privacy Positives

  • High Impact No data sharing with third parties except limited, named exceptions
  • High Impact Express opt-in consent required before sharing data for marketing
  • High Impact Full GDPR rights enumerated including portability and erasure
  • High Impact Strong consumer protections: cooling-off, rejection rights, 2-year warranty
  • Medium Impact Data stored only in UK/EEA with GDPR safeguards

Security Overview

71% Security

Security Headers

HTTPS Secure connection
Pass
HSTS HTTP Strict Transport Security
Pass
CSP Content Security Policy
Pass
X-Frame-Options Clickjacking protection
Pass
X-Content-Type MIME type sniffing protection
Pass
Referrer-Policy Controls referrer information
Fail
Permissions-Policy Browser feature controls
Fail

From Their Privacy Policy

Direct excerpts from Rocks Off Ltd's published privacy policyVerified June 4, 2026

We will only obtain your express opt-in consent before sharing your personal data with third parties for marketing purposes and you will be able to opt-out at any time.

Marketing consent standard

We will not share any of your personal data with any third parties for any purposes, subject to the following exceptions.

No-sale / no-sharing baseline commitment

We will respond to your subject access request within 28 days and, in any case, not more than one month of receiving it.

Subject access request handling