NaftyArt wants to be the eBay of the erotic (and porn) NFT art world

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NaftyArt NFT platform

A new erotic digital artwork sales platform selling non-fungible tokens (NFTs) has launched, having reportedly clocked up its first million-dollar sale before officially going live.

NaftyArt bills itself as a haven for sexually explicit digital art, and is hoping to attract artists who struggle to sell and promote their NFTs on more mainstream sites due to rules and attitudes towards sexual content.

Powered by blockchain, the site officially launched in mid September 2021. NaftyArt says that a Middle Eastern-American artist with the username Interdit bagged the first million-dollar sale on the site ahead of the official launch, which opened sales to some buyers during a ‘soft launch’ before going live to the wider public.

Interdit, who has not revealed their real name publicly, sold 69 cards depicting the positions of the Kama Sutra.

Art can be sold for a fixed price or auctioned on the site. The site uses the NaftyToken, its own cryptocurrency, for transactions.

NaftyArt NFT
NFT art for sale on NaftyArt

NaftyArt is attempting to fill the sexually explicit art NFT niche, following mainstream sites users can sell digital content through, such as OnlyFans, being perceived as less stable sales environments for adult content creators. OnlyFans recently announced that it was banning sexually explicit content from the site, before quickly reversing the decision following the backlash.

Earlier this year eBay closed its ‘Adult Only’ section and banned the listing of items showing sexual “activity” or “content”.

Having emerged as a new art sales medium in the past few years, many are sceptical about the long-term sustainability of NFTs and the concept of selling digital art in a similar manner to physical art. However, many porn creators have been keen to work with the new trend, and have found success selling explicit NFTs to individuals.

Other artists and performers selling digital work through NaftyArt include Eva Elfie, Tera Patrick, Little Dragon and Lily Hendrickson, better known as Amber Chase.

Nafty Beyond NFTs

The company is attacking the market on all fronts, launching a porn streaming platform called NaftyTV that can be paid for with Nafty tokens, and an OnlyFans-like platform for people to interact directly with models and performers.

However, the latter of these is simply a white-label version of the FanCentro platform, so doesn’t contain any unique features in comparison to other sites using the same software as a backend.

Read next: ‘You need us more than we need you’: Creators’ trust in OnlyFans eroded

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Jamie F

Jamie F

Jamie is a freelance writer, contributing to outlets such as The Guardian, The Times, The Telegraph, CNN and Vice.

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