Sex Toy Brands

Dame Products

Dame Products designs sex toys specifically engineered to address what it calls the 'pleasure gap' – the disparity in sexual satisfaction between men and women. The Brooklyn-based company, founded in…

Founded 2014 · 12 years on market

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About Dame Products

Dame Products designs sex toys specifically engineered to address what it calls the ‘pleasure gap’ – the disparity in sexual satisfaction between men and women. The Brooklyn-based company, founded in 2014 by Alexandra Fine and Janet Lieberman, takes a research-driven approach to product development, creating items like the Eva (a hands-free couples vibrator), the Fin (a wearable finger vibrator), and the Pom (a flexible external vibrator). The brand has been pretty vocal about industry challenges – it made headlines when it challenged Facebook’s advertising restrictions on sexual wellness products, arguing the policies had sexist undertones. Recently, Dame has been navigating turbulent economic conditions in the sextech space. The company acquired crystal sex toy maker Chakrubs in early 2025, and made waves by adding then removing a ‘Trump Tariff’ surcharge on products in response to changing trade policies. Beyond products, Dame runs educational initiatives and has positioned itself as an advocate for sexual wellness access and destigmatization. CEO Alex Fine has spoken extensively about the importance of user feedback in product development and addressing systemic inequalities in sexual satisfaction.
Occasional coverageFirst covered
7 articles 2016–2026 Peak: 2022 (2)

Dame Products

53%
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Privacy deep-dive

In summary

In our assessment, Dame Products' privacy documentation reviewed here provides a functional baseline for an e-commerce operation but appears to leave significant gaps for a brand selling intimate products, particularly around sensitive health data collected via Dame Labs, absence of adult-industry-specific content privacy protections, and no stated data retention timelines. The policies, as reviewed, rely heavily on Shopify boilerplate and appear to present two partially overlapping privacy documents that may create confusion for users seeking clear, consistent disclosures.

  • Sensitive health/body data collected for Dame Labs participants (anatomy, menopause status, ethnicity)
  • GDPR-style rights described (access, rectification, erasure, portability, objection)
  • No data retention periods stated for any data category
  • SMS opt-in data explicitly stated as not shared with third parties for marketing
  • No discreet billing or adult-industry content privacy provisions found

Our editorial assessment of Dame Products’s published policy — an opinion based on the policy text we reviewed, not legal advice or a compliance determination. Spot something wrong? Request a correction

Privacy Concerns

  • High Sensitive intimate health data collected from Dame Labs participants with no stated retention period or explicit deletion process
  • High No CCPA opt-out right or data sale disclosure present in reviewed policy text
  • High No data retention periods specified for any category of personal data, leaving users unable to anticipate how long their intimate purchase and health data is held
  • Medium Third-party data sharing list is incomplete; no comprehensive inventory of data recipients or safeguards for international transfers described
  • Medium No adult-industry-specific content privacy protections found, such as discreet billing descriptors or purchase anonymity options, despite the sensitive nature of products sold

Privacy Positives

  • High Impact SMS opt-in data explicitly committed to not being shared with third parties for their own marketing purposes
  • High Impact GDPR-style rights catalogue described including access, rectification, erasure, portability, and objection with contact details provided
  • Medium Impact Named Data Protection Officer with dedicated privacy contact email (privacy@dameproducts.com) identified
  • Medium Impact Explicit age gate of 18+ stated in both policy documents with a no-minors commitment
  • Medium Impact Marketing opt-out mechanisms described across multiple channels (email unsubscribe, SMS STOP, DPO contact)

Security Overview

71% Security

Security Headers

HTTPS Secure connection
Pass
HSTS HTTP Strict Transport Security
Fail
CSP Content Security Policy
Fail
X-Frame-Options Clickjacking protection
Pass
X-Content-Type MIME type sniffing protection
Pass
Referrer-Policy Controls referrer information
Pass
Permissions-Policy Browser feature controls
Pass

From Their Privacy Policy

Direct excerpts from Dame Products's published privacy policyVerified June 30, 2026

Opt-in data and consent for text messaging will not be shared with any third-parties except for messaging partners, for the purpose of enabling and operating our text messaging program.

SMS data sharing limitation — one of the more explicit data-sharing restrictions in the reviewed policy text

the right to request that we erase your personal data in certain circumstances (the right to erasure) — for example, when the data are no longer necessary for the purpose for which we collected them

GDPR-style erasure right described in the Privacy Policy

your height and weight, and/or other body measurements like hand size; your age and ethnicity; whether you have a penis or a vulva; and details about your relationship status and reproductive milestones, like whether you've started to experience menopause.

Scope of sensitive personal data collected from Dame Labs research participants

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