Android AppsAppsiPhone & iPad AppsNews

Threesome app with unpronounceable name changes to equally confusing alternative

0

3nder, an app for arranging threesomes, has changed its name to Feeld following a legal challenge from Tinder.

Admittedly, you wouldn’t know that from reading Feeld’s blog announcing the change. There, you get an altogether more emotive description of why a rebrand was necessary.

“3nder was built on love and passion, but my old name limited me. Now I am something more. My foundations are the same, my values unchanged, but I have grown. I expand and evolve just as you do, and it it [sic] time to reflect that growth.

I am the space for open minds. Minds that breath freedom.

I am iOS and Android.”

I am potentially infringing on a registered trademark? No?

Well, I guess that problem’s disappeared now anyway.

The app has a few minor UI tweaks to mark the occasion, but it’s hard not to find it utterly perplexing that the company didn’t take the opportunity to choose a name that was either pronounceable or made sense.

Ben
I started this site and keep it running. Tech. Sex. The future. SEXTECHGUIDE is a place to look a bit closer at that the place where those things meet.My regular work is currently found on WIRED, TrustedReviews, The Inquirer, V3, The Next Web and many more sites. I'm available to hire, or for media consultation/training for startups.If you want to get in contact, shoot an email to [email protected]

FBI wants to inform 25 adult sites of ‘major hack’… but can’t find the owners

Previous article

The inevitable has happened: Brazzers made a Pokemon GO porn parody

Next article

More in Android Apps

You may also like

Comments

Leave a reply

Your email address will not be published. Required fields are marked *