Dame Products

Founded 2014
185 Wythe Ave, Brooklyn, NY

Dame Products has established itself as a pioneering force in the sextech industry, known for its innovative, research-backed approach to pleasure product design. Founded in 2014 by Alexandra Fine and Janet Lieberman, the company has gained recognition for its focus on closing the pleasure gap and promoting sexual wellness.

At the core of Dame’s product line are thoughtfully designed vibrators and other intimate accessories that prioritize ergonomics and user experience. The company is particularly noted for its non-phallic designs that focus on clitoral stimulation, reflecting a shift in the industry towards products that cater to diverse anatomies and preferences.

Dame places a strong emphasis on research and development, often incorporating user feedback and scientific data into their design process. This evidence-based approach has set new standards in the industry for product efficacy and user satisfaction.

The company uses body-safe, medical-grade silicone in their products, aligning with growing consumer demand for safe, non-toxic materials in intimate items. Dame’s commitment to quality extends to their manufacturing processes, which adhere to strict standards for safety and durability.

Innovation is a key focus for Dame, with the company regularly introducing new concepts that challenge traditional notions of sex toy design. Products like the Eva hands-free vibrator and the Fin finger vibrator have garnered attention for their unique, user-friendly designs.

Dame has been vocal about destigmatizing pleasure and promoting sexual wellness as an integral part of overall health. The company’s marketing approach often emphasizes education and empowerment, contributing to broader conversations about sexual health and satisfaction.

In recent years, Dame has faced and overcome challenges in advertising their products, notably winning a lawsuit against the New York City Metropolitan Transportation Authority for the right to advertise on subways. This legal victory has implications for how sextech companies can market their products in public spaces.

Dame’s influence extends beyond their product line. The company actively engages in sexual education initiatives, providing resources and information alongside their products. This educational component aligns with growing industry trends towards combining pleasure products with comprehensive sexual wellness information.

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